We've had a hair crush on actor Jared Leto ever since the promotional tour for last year's hit film Dallas Buyers Club took him to red carpets around the globe.
Rather than timidly tying his long locks into a low ponytail, Oscar-winning Leto has been unapologetic about his fabulous follicles and it's not hard to see why; his ombré hair - which fades from a rich chestnut to sun-kissed copper at the ends - is too glossy and desirable to conceal.
But there's a new contender for his beautiful beach-hair crown. Step forward Marco Perego, the Italian artist husband of actress Zoe Saldana. The newlyweds attended the Cannes Film festival in his'n'hers Saint Laurent tuxedos at the weekend, and while Saldana was obviously professionally groomed, she wasn't the mane attraction. Instead, Perego's sweeping, golden-blonde, Gisele Bündchen-esque hair caught our attention.
Celebrity hair stylist George Northwood is of the opinion that the laissez-faire attitude of these chaps is why their hair looks so enviable. "Most guys just wash and go, and let their hair dry naturally, so there's no mechanical damage to dry hair out," says Northwood, who tends to the tresses of Alexa Chung and Rosie Huntington-Whiteley. "Of course, these are guys that have naturally good hair, and perhaps they have a colouring treatment once a year, but aside from that they're really low maintenance, which is key to keeping hair healthy."
Perego and Leto's born-with-it mops have prompting us to celebrate the best-tressed men currently in showbusiness. So, in no particular order, here they are:
Jared Leto, actor, 42
The look: Supermodel Erin Wasson before coming into contact with a comb
Why we're coveting it: What's to explain? Leto has mastered the dip-dyed look more nonchalantly than Jessica Alba and Drew Barrymore ever could. And the shine - look at that shininess!
Marco Perego, artist, 34
The look: Gisele Bündchen off-duty in Los Angeles
Why we're coveting it: This is the hair we dreamed of having as a child (and erm, still do). Sadly for us, it's all Marco's
Alexander Wang, fashion designer, 30
The look: Art student - but without the accompanying greasiness
Why we're coveting it: This is a style that will withstand the test of time; it's become Wang's signature
Daniel Tighe, model
The look: Sienna Miller with moddy, black hair
Why we're coveting it: Tighe's tresses are so versatile - sleek and poker-straight in one campaign, slightly frizzy and undone for the catwalk. We could totally work with that
Miles McMillan, model, 23
The look: New York hipster - without the skateboard
Why we're coveting it: No-one wears a side parting better than McMillan